Posted: September 22nd, 2022

ECOM101 – E-commerce

ECOM101 – E-commerce
E-commerce Mission (Half A)
2021/2022
Submission: Thursday Sep. 29th 2022 – 15 Marks
Requirement:
On this mission, you might be required to guage one of many web sites under primarily based on what you be taught
from this course and your perspective. The analysis will cowl the completely different features of ECommerce similar to enterprise thought, web site design, advertising and marketing, safety … and so forth.
You will want to investigate the enterprise and supply strategies to enhance the present enterprise
scenario.
Present e-commerce companies: (select one)
1. https://alsaifgallery.com/SA_ar/ 9. https://www.goldenscent.com/
2. https://www.xcite.com.sa/ar 10. https://niceonesa.com/ar/
three. https://mikyajy.com/ksa_ar/ 11. https://www.jarir.com/
Four. https://www.additional.com/ar-sa/login 12. https://www.sivvi.com/saudi-en/
5. https://saudi.mumzworld.com/sa-ar/ 13. https://saudi.ounass.com/
6. https://wadi-store.com/ 14. https://www.orangebedbath.com/
7. https://ar-sa.namshi.com/ 15. https://store.arabianoud.com/
eight. https://www.faces.com/sa-ar
The next questions require vital considering to be answered efficiently. The solutions to those
questions will drive the methods of enchancment of the present e-commerce enterprise.
1. Know the enterprise 7 marks
▪ What’s the identify of the enterprise? (Your selection)
▪ What’s the thought? (The visioning course of)
a. Introduce the e-commerce enterprise you could have chosen
– Present an summary of the enterprise thought
b. Product and sort of companies.
– What are the various kinds of merchandise? Clarify
– What sorts of companies does the net retailer present? [Customer service, exchange
and return, delivery and others] Clarify
c. Enterprise assertion
d. Enterprise imaginative and prescient
e. Enterprise goal
▪ The place is the cash?
a. What’s the firm’s B2C enterprise mannequin (Enterprise mannequin sort)?
b. What’s the income mannequin? Give a normal thought of how the enterprise generates
revenues.
▪ Who and the place is the audience?
– Clarify demographics, life-style, consumption patterns, and so forth. Attempt to be particular in
figuring out “who your viewers is?”, “The place your audience are positioned and
what they’re trying to find?”.
▪ Conduct a market Assessment, Analysis the market and provides an thought about every level:
– Measurement, development, demographics, construction, competitors.
▪ Describe the content material of the enterprise web site
– Static content material (Navigation menu, Brand, product particulars, images)
– Dynamic content material (Product choices (search outcomes), Suggestions,
Personalization, Homepage content material and the catalog search, Chat).
▪ Conduct a SWOT Assessment for the chosen web site
– (Clarify every level, no less than three factors for every)
▪ Develop an e-commerce presence map:
For every presence (Web site, E-mail, social media, offline media), what actions does the
firm use these platforms for? Determine three.2
2. Clarify the design of the system Four marks
▪ Clarify intimately the design of the system (enterprise goals, system performance,
info offered) (no less than eight Enterprise Goal) Desk three.2
Enterprise Goal System Performance Data offered
Ex: Show items Digital Catalog Dynamic textual content and graphics catalog
– What could be improved or added into the system design?
three. Clarify the present enterprise e-commerce options 2 mark
▪ What are the present web site options? Present screenshots with rationalization. (no less than Four)
▪ What are the errors/issues associated to the web site design that annoying clients?
Present photos. (no less than Four)
– What are you able to do to enhance the present options on the web site?
Four. Clarify the enterprise e-commerce course of 2 marks
▪ Clarify intimately all of the steps from the time person enters the web site till the ultimate person
buys a product.
– What could be improved within the course of?
Mission Submission:
Submission Due Date Level Lined Marks
Half A Thursday Sep. 29th All 15
Pointers for the project:
▪ The reply sheet should embody the next:
– Cowl web page
– Solutions
▪ Be certain to incorporate the duvet web page with all info required. TWO marks will likely be
deducted if there is no such thing as a cowl web page
▪ This can be a group mission (Four-5 college students), which is a part of your course rating. It requires effort,
analysis, and important considering
▪ You might be required to decide on one present enterprise from the listing
▪ Every web site could be chosen by one group solely
▪ Use font Instances New Roman, 12 font dimension
▪ Use 1.5 line spacing with modify to all paragraphs (alignment)
▪ Use the footer operate to insert web page quantity
▪ Make sure that you observe the APA model in your mission and references
▪ The minimal variety of required references is 5 references utilizing APA model
▪ Your entire mission report size must be between 1250 to 1600 phrases
▪ You have to test the spelling and grammar errors earlier than submitting the project
▪ As much as 20% of the entire grade will likely be deducted for offering a poor construction of project.
Construction contains these parts paper model, freed from spelling and grammar errors,
referencing and phrase rely
▪ Your file must be saved as Phrase Doc. [Example]: Group # – CRN – ECOM 101 – Half
A.docx

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