Posted: December 1st, 2022

Online Assignment #4 Social Media Marketing Assignment

Online Assignment #4 Social Media Marketing Assignment (Replaces the Competitive Advantage Assignment)

100 words Maximum Online Assignment #4 Social Media Marketing Assignment (Replaces the Competitive Advantage Assignment) Influencer Marketing What an Influencers Marketer Is… An influencer is someone who attracts and retains consumers on behalf of brands based on his/her status, knowledge, celebrity, or relationship with followers. An influencer marketer is a useful marketing tool. Unlike traditional marketing tools these individuals use their social media savvy to collaborate with brands to support the future business outcomes of brands. Over the past decade, the use of influencers on social media has become a marketing strategy which has experienced notable and continued growth. The key to the success of influencer marketing is the audience of the influencer. In fact, these individuals are experts or specialist in a specific business or product sector. The Assignment… Building a following on social media requires work and unique content which showcases your knowledge on a particular topic. For this assignment you will consider yourself an expert in graduate school studies, more specifically graduate marketing courses. Take a video, record an audio file, selfie or a portrait. Your content should be posted to Instagram and/or Twitter. The content should promote the Marketing for Managers course, showcase knowledge gained while taking the course, be a photo of an assignment or an imagine of you studying. The content is yours to choose. You should create a minimum of one unique hashtag and use the following hashtags; Create a movie, an audio file, a selfie, or a portrait. You should share your content on Instagram and/or Twitter. The material should promote the Marketing for Managers course, demonstrate information gained while enrolled in the course, be a photograph of an assignment, or an image of you studying. You get to choose the material. You should use at least one unique hashtag and at least one of the following hashtags:#marketingformanagerscourse #stfranciscollege #socialmediamarketing #influencermarketing #professorpayne @paynecolinnyc Once you have posted your content to Instagram and/or Twitter. Please post your unique hashtag, a link to your content and paragraph which explains your content here

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