Posted: April 9th, 2022

Wk4: Article Review & Wk4: Strategic Profile Analysis

Readings:

Lafley, A. & Martin, R. (2013). Playing to win: How strategy really works. Boston, MA: Harvard Business Review Press. (read Chapter 5, Play to Your Strengths)
Magretta, J. (2011). Understanding Michael Porter: The essential guide to competition and strategy. Boston, MA: Harvard Business Review Press. (read Chapter 4, Creating Value: The Core)

Wk4: Article Review
Each week students should review one article related to business strategy. The article can cover business strategy in fields like Finance, IT, HR, Accounting, etc.
Articles can be found in Business Source Complete or ProQuest Central.
The article text itself must be 1) at least 1,000 words (excluding title, bios, and any other related material), 2) peer-reviewed, and 3) published within the last five years. If you have any questions about using a particular article, please reach out to your professor. Article Review Instructions: In 500-800 words (including title and references) review the article as follows:

First half – review of article contents, concepts, insights, and how it relates to business strategy
Second half – application to your world
Use at least one QCR (quotation, citation, reference) from the article itself
Use at least one QCR from another source (can be a peer-review article or something from HBR, Fortune, Economist, or Wall Street Journal).
Therefore, your references at the end of your article should have at least two entries.
Title your review LastName_FirstInitialWk1AR
At the end of each article review, make sure and include:

Your word count
Your Grammarly score

Wk4: Strategic Profile Analysis
In this second week of the SPA project, you will provide an overview of your business to be analyzed. This week’s chapter should include the following sections:

Cover Page: Include your name, course, professor, date, and page number
Business History: Provide an overview of the company’s past.
Strategic Features: Describe the following features:
Mission, vision, values
Key stakeholders (at least 3)
Value propositions to its key stakeholders
Overview of financial performance over the last 3-5 years

——

Readings:

A. Lafley and R. Martin (2013). Playing to win: How strategy works in practice. Harvard Business Review Press, Boston, MA. (For further information, see Chapter 5, Play to Your Strengths.)

J. Magretta (2011). Michael Porter: The Essential Guide to Competition and Strategy Harvard Business Review Press, Boston, MA. (Read Chapter 4, Creating Value: The Fundamentals)

Wk4: Article Evaluation

Students should read one business strategy-related article per week. The article may include corporate strategy in areas such as finance, information technology, human resources, accounting, and so on.

Business Source Complete and ProQuest Central both have articles.

The article text itself must be 1) at least 1,000 words (excluding title, bios, and any other related material), 2) peer-reviewed, and 3) published within the last five years. If you have any questions

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