Posted: December 20th, 2021

MID TERM – Business Values and Ethics SBS MBA

Business Values and EthicsSBS MBAMID TERMTime Allowed: 1 HourSTUDENT IDSEAT NO.UNITCODEUNIT TITLEDATE OFEXAMINATIONName (in Full) __________________________________________________________This paper consists of case study worth 40 Marks.You may NOT use a dictionary.Do NOT open this paper until you are told to do so by the invigilator.INSTRUCTIONS:1. Answer ALL the questions.2. Read the instructions on the exam answer sheet.3. Make sure all your details are correct and that you have signed the exam answersheet.4. At the end of the test, hand over this exam to the invigilator.DO NOT TEAR OUT ANY PART OF THIS SCRIPT BOOKTotal Marks: _______ / 40CASE STUDYPlease read the case study and answer all three questions. (Total: 40 marks)Chasing the Little White BallNew Internationalistissue 263 – January 1995Condensed Version of ArticleGolf courses are sprouting like mushrooms after spring rain across East and South-EastAsia.MaleeTraisawasdichai finds that fairways make good business but bad neighbors.‘My wife was a caddie. She is dead.’ So spoke 27-year-old Pong Kheungkham, father of a littleboy and a poor farmer from Baan Thung Yang – a small village in Chiang Rai Province, Thailand.Janpeng, his wife, was two months pregnant when she miscarried on the 17th hole at the SantiburiPrivate Community. A month later she was dead.Perhaps it was because she had carried the heavy bag over such a long course or because of dailyexposure to the chemical pesticides used to keep the greens – but the cause of Janpeng’s deathwas never clearly established. Her story shows how rich golfers’ élitist passion is satisfied at theexpense of the poor. Golf constitutes an arrogant ‘power sport’ for the privileged few.Around Asia the advent of the golf course means disruption of ecology and the humancommunity. Japan, Asia’s most golf-crazy country, has at least 2,016 golf courses covering2,227.7 square kilometers of land. The area exceeds that of Tokyo.1In Thailand – the centre of ‘golf mania’ in South-East Asia – 200 golf courses have depleted thecountry’s limited water supply that is vital for rice farmers. In Malaysia over 160 golf courseshave swallowed up tracts of rainforest. In Indonesia 91 golf courses have bitten a big chunk out oftraditional farming wetlands and nature reserves, in one case expelling nearly 1,000 families.China, Burma and Indochina are the new frontier of the corporate golf industry. A ‘golf-resortplus-casino’ package is being introduced to Burma, Laos and Cambodia. In Laos, Thai developerSompotPiyaoui’s plans for the KonPhapheng Resort Development include two casinos and twocourses, a 1,200-room hotel, an international airport and a power station. ‘Setting up a resortcomplex in the middle of the KhonPhapheng Fall, which is ecologically sensitive and the habitatof unique fauna like the Irrawaddy dolphins, is in itself unacceptable. It is a black and white issue.It’s like you were going to poison the Mekong River right into Cambodia and Vietnam.’Cheap land, weak regulations and feeble local opposition in South-East Asia – particularlyIndochina – are a strong draw for Japanese developers. Back home in Japan strong localopposition has managed to halt the construction of 720 golf courses since 1988. For Asia’s poorestcountries golf resorts provide a lure to draw easy money from wealthy tourists, expatriates and thelocal nouveaux riches.How many ‘golf dollars’ stay in the host country is also a matter of debate. ‘When a tourist startshis journey he buys a Nikon camera and then flies with Japan Airlines,’ says Thai anti-golf activistChyantPholpoke. ‘Arriving in, say, the Philippines for golfing, he takes a Toyota limousine andchecks in at a Japanese-owned hotel. He goes up to his room in a Hitachi lift where he takes adrink from a Toshiba fridge, turns on a Sharp air conditioner and a National TV.’Golf is the sport of the powerful and influential. In Indonesia half the existing golf courses areowned by President Suharto and his family 3. The US armed forces have 300 golf courses,maintained at a cost of $60 million a year to the American taxpayers.’ According to ThaiLieutenant General SananKajornglam: ‘Most generals have to play golf because it’s a highsociety game. Golf is expensive. If you are known to be good at golf and you play with the rightclans, then let your superiors win, you can curry favour and get promoted.’Thai farmers are not so sure. In 1994 Thailand experienced its worst-ever drought year. The RoyalIrrigation Department (RID) discovered 13 golf courses illegally diverting water from irrigationcanals. The Government, however, prohibited farmers from growing a second rice crop while golfcourses went on pumping water from the reservoirs. An average course in Thailand consumes6,500 cubic meters of water per day – enough to satisfy the domestic needs of 60,000 ruralvillagers.SuradejVongsinlang – a water-resource engineer who quit his golf-course job – is candid aboutwater-theft tactics: ‘Some golf courses near rivers dump rocks and sand into the river to make thewater level rise, so it will flow into their golf course.’Caddies and course workers also fall victim to pesticide poisoning. Caddies interviewed atSantiburi golf course in Chiang Rai said they all suffered skin disease, dizziness and kidneyproblems after just a year’s work. Dead birds are found almost every morning after greenkeepershave sprayed pesticide at night. In the US a Golf Course Superintendent Association’s studyconfirmed that: ‘Among golf-course superintendents there is more lung cancer, more brain cancer,more cancers of the large intestine and prostate. Especially lung cancer.’The image of Thai women is often used to sell the country to tourists – golf tourism is nodifferent. One promotion leaflet entitled ‘Thailand Paradise Golf Plus’ pulls few punches: ‘Thesplendour of the courses and club houses is unrivalled in Europe. And the service offered by thecaddies, who are young, friendly, knowledgeable – and usually female – is unparalleled in theworld.’ A receptionist at the Santiburi golf course revealed: ‘I have been approached by golfersmany times to go out. Once a Malaysian pro told me if I went with him he would give me all themoney he won from the game. But I managed to refuse his offer gently.’It remains to be seen whether the ‘nature-loving’ golfer can be convinced.MaleeTraisawasdichai is a journalist with the Nation in Bangkok.1GAG’M Newsletter, May 1994.23Far Eastern Economic Review, 5 May 1994.QuestionsAnswer all of the questions below. (Total: 40 marks)Question 1Assume the golf course is owned by the Thai government and was created to promote economicsuccess and improve the standard of living in the country. Evaluate the success of this golf courseusing the Triple Bottom Line. Be sure to use specific examples from the case to support yourAssessment. Based upon your Assessment include a summarizing statement on whether or not this golfcourse has been successful.(15marks)Question 2Imagine you are a local government official in neighboring Cambodia and you have been asked to lookat the golf course in Thailand to decide if a similar development should happen in your country. Usingonly a Utilitarian/Rule-Utilitarian framework explain your decision.(10 marks)Question 3What are all of the factors that should be considered to decide if the golf course manager (not owner) isMorally Responsible for any damages that have occurred?(15 marks)

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